Services

Depending on the depth of engagement you’re looking for, I can provide strategy, execution, or both, so you can keep your messages clear, consistent, and effective.

Most clients work with me on a single project or on a quarterly basis. I like to work quarterly because we can build momentum and avoid time-consuming projects that won’t compound. Engagements usually combine strategy and execution across a small number of channels.

If you need daily approvals, heavy coordination, or high-volume production, I may not be the right fit, and I promise I’ll say so. If you need graphic design or a rebrand, I know people who can help.

Strategy

Strategic planning is the foundation of all good messaging. Without it, teams become reactive and content feels like noise. My strategy support typically includes:

• Brand voice, messaging, and positioning clarity
• SEO-optimized content strategies
• Audience definition and priority-setting
• Channel and platform planning
• Editorial calendars and campaign direction

Our goal here is focus, so you know what to do next and what success looks like.

Execution

I won’t just hand you a plan and disappear. I’ll execute the work alongside you, so we can watch results unfold and adapt if necessary. This is practical and sustained support, but—

It can also be a one-off engagement if you need something specific. A one-off is a great way for us to get to know each other.

My editorial services include:

• Website copy and page-level messaging edits
• Long-form writing that can be repurposed into short-form articles and social posts
• Ongoing editorial and content creation (articles, video, scripts, social posts, etc.)
• Email and newsletter strategy and writing
• Social media planning and writing
• Light editing and optimization of existing materials

What This Looks Like in Practice

Most projects begin with a short call to confirm fit, scope, and priorities. From there, I’ll recommend a straightforward engagement structure and send a cost estimate so you can plan.

For most clients, I function as:
• A fractional, external editorial director
• A senior writer and editor
• A strategic sounding board

Standard Rates

• Writing: $2.00 per word
• Editing: $0.20 per word
• Strategy & Planning: $200 per hour

50% nonprofit discount for 501(c)(3) organizations